BCA and Jardine teamed up for the biggest single dealer sale ever staged at BCA as 405 vehicles were sold generating sale proceeds of £2.7m at BCA Bedford on Monday 8 April. The widely promoted event attracted over 200 buyers to BCA Bedford with hundreds more participating via BCA Live Online.
The event kicked off a week of Jardine Super Sales with subsequent auctions at BCA London on 9 April, BCA Blackbushe on 10 April and at BCA Manchester on Friday, 12 April.
Richard Hollis, head of used car development at Jardine Motors Group commented “BCA delivered massive buying power for this special, record-breaking sale with hundreds of buyers participating throughout the event. We are delighted to be breaking more records with BCA and the demand from buyers at the Bedford Super Sale was exceptional. The event set a new benchmark that shows a winning combination of high-quality stock and a focused remarketing programme will achieve great results.”
Jardine uses BCA Dealer Pro across the retail group, meaning every incoming part-exchange vehicle is appraised and valued using BCA’s cloud-based service. All non-retail part-exchange cars are consigned to BCA for immediate remarketing, while BCA runs the J2J internal sales platform that offers visibility of part-exchange vehicles across the retail group.
BCA’s major account manager Suzanne Spencer added: “Jardine is an innovative dealer that works in a true partnership with BCA to achieve strong results, all year round. This was a record breaking sale event for the BCA and Jardine partnership and offered a superb selection of desirable retail quality stock that proved irresistible to our buyers.”
BCA’s long established partnership with Jardine remarkets around 20,000 cars and LCVs annually at BCA Blackbushe, Bedford, London and Manchester. All vehicles are available to BCA Live Online buyers and are pre-sale prepared, with eligible vehicles offered under the BCA Assured scheme.