Envisage Group (Envisage), the UK’s leading engineering concept design and realisation company, has confirmed it made the revered and much discussed Lynk & Co ‘The Next Day’ concept car. Leveraging the full suite of its capabilities, Envisage took a solution-based approach to realise the Lynk & Co ‘The Next Day’ concept for global media, stakeholder and customer unveilings in 2022.
Produced under the strictest confidence, ‘The Next Day’ marks another benchmark in the brand’s rise, built to showcase the design talents and capabilities of the Lynk & Co team in Gothenburg, Sweden. With the brief of showcasing the future design and key storytelling moments, such as how night falls into day, and how a car can be used for a multitude of hybrid activities (commuting, holidays); Lynk & Co’s design team worked with Envisage to turn its vision into a physical showcase.
Created in a modern, hybrid working world, the global Lynk & Co team worked virtually and in person, which can be seen within the global brand video talking about the build. Within the film, the teams from Sweden, China and UK work collaboratively to deliver the show-stopping end result with hand-woven Swedish carpet, transitioning from dark (night) to light (morning) tones, a dashboard formed from recycled denim and deployable infotainment.
Unveiled on 6 June 2022 in China, Envisage Group was responsible for making two show concept properties for the brand, the latter to be displayed at the new European HQ of Geely Design in Gothenberg, Sweden. Engineered, manufactured and assembled in-house from its Coventry-based sites in 16 weeks, Envisage Group operates in both the UK and US.
Simon Lamarre, Lynk & Co Head of Prospective Design, said: “Envisage approached the project with three indominable qualities – collaboration, transparency and problem solving. Their array of talents under one roof and extensive network meant that even when things changed, Envisage found a way to make it happen, maintain the integrity of the programme and deal with challenges that some just wouldn’t get involved with.
“What really stood out was the way we became one team; working tirelessly to achieve a common goal. The collaboration has been a great success, delivering two outstanding properties [show vehicles] that have drawn global acclaim and widespread complement.”
Nick Colledge, Envisage Group Sales & Marketing Director, said: “Typically we quietly cheer from the side-lines when concept vehicles and projects realised by Envisage Group, for our clients, get launched. Testament to the working partnership with Lynk & Co and the collaboration between all involved, we proudly present our involvement to the public. Envisage, via its roster of group-held companies and facilities [Envisage Concept Design and Engineering, CMF (Colour, Materials and Finish), and Technologies] worked with Lynk & Co’s team to offer a complete solution and turn a vision into a tangible, moving, real-world concept car.”
Envisage is a solution focused business, working on a range of OEM concept car builds, low volume production runs, specialist vehicle builds and various related capabilities. The firm also works with marketing, PR and sales departments to create brand assets and customer engagement tools. To speak to a member of the sales and purchasing team about confidential projects, email Nick Colledge, Sales and Marketing Director on ncolledge@envisagegroupltd.com.
*Article Source http://www.envisagegroupltd.com
