Automotive Industry Digest

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Model update

The new BMW 3 Series Saloon

The BMW 3 Series Saloon has had an unparalleled reputation both for its quality, and supreme handling in the premium midsize segment for more than 40 years and this, the seventh generation, raises the bar even higher.

When the first BMW 3 Series was launched in 1975, it revolutionised the segment and became BMW’s most successful model. The saloon is the core of BMW 3 Series range (of which over 15 million units have been sold worldwide) and is regarded as the heartbeat of the BMW brand. With revised styling, superior driving dynamics, exceptional efficiency and innovative features, this latest iteration opens an exciting new chapter in 3 Series progression.

The new BMW 3 Series saloon will make its debut at the Paris Motor Show on Tuesday, October 2 and this will be followed by the global market launch of the car from 9 March 2019.

Exterior design
Precision, clean lines and bold contours are the hallmarks of the new 3 Series Saloon, which has had its proportions radically revised. The new car is 85 millimetres longer than its predecessor (at 4,709mm), 16 millimetres wider (1,827mm) and just 1 mm taller (1,442 millimetres). Added to that, its wheelbase has been extended by 41 millimetres to 2,851mm, as has its track widths (front: by 43mm, and rear by 21mm).

At the front, the large BMW kidney grille elements are framed by a single surround and split up by wide bars and link to the headlight units. The customary BMW twin headlights feature the familiar two-way split that is further emphasised by an eye-catching notch in the front apron that rises into the headlight contour.

The bonnet has four contour lines leading to the BMW kidney grille. At its leading edge, it sits flush with the upper edge of the headlights and kidney grille. Both the front foglights and the Air Curtains are integrated into the outer air intakes, which are inserted into the front apron in a horizontal T shape on SE and Sport models. This design was originally developed by the National Advisory Committee for Aeronautics (NACA) for the intake air in jet engines and later became a feature of classical racing cars.

A pair of character lines rise to the rear of the car at door-handle level and a contour line near the side skirts guides the eye to the sculpted rear wheel arches. Another feature is the ‘Hofmeister kink’ – the familiar counter-swing at the trailing edge of the side window graphic. A BMW hallmark, this element of the window frame is now integrated into the C- pillar, giving the rear doors a “freestanding” glass edge.

Surface contours lead into the rear apron from the side skirts and extend in an upwards movement via the rear lights up to the spoiler lip on the boot lid. At the rear slim, darkened light units house L-shaped taillights.

From launch, customers can choose from two non-metallic colours and ten metallic shades including the brand new Portimao Blue metallic which is unique to the top-selling M Sport model.

Automotive Industry Digest

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