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Affordable premium vehicles drive the leasing market forward

The popular Range Rover Evoque has helped Land Rover gain significant market share in the personal leasing market this year, according to the latest figures from Leasing.com.

Land Rover has received more personal leasing enquiries via Leasing.com than Audi so far this year, leaping into fourth place in the Leasing.com Manufacturer League Table for the year to date (January to October 2019), behind the German manufacturing trio of Mercedes-Benz, Volkswagen and BMW.

This represents a significant shift from 2018, when Land Rover finished the year as the sixth most popular manufacturer.

The updated Range Rover Evoque is currently the second most popular car to lease so far this year, just behind the Mercedes-Benz A-Class.

Paul Harrison, Head of Strategic Partnerships at Leasing.com, says: “Aspirational consumers favour leasing because it often provides them with access to more premium vehicles than they could afford if they were funding them on PCP, HP or other alternatives.

“The Volkswagen Golf has been the most popular car to lease for several years, particularly among males between the ages of 25 and 44. But the demographics of the leasing market are changing and its increasingly appealing to everyone. The popularity of the Evoque and other affordable premium vehicles encapsulates this changing market.”

Top 10 personal lease enquiries for October:

Mercedes-Benz A-Class

Nissan Qashqai

Range Rover Evoque

Volkswagen Golf

Mercedes-Benz E-Class

BMW 1 Series

BMW 3 Series

Mercedes-Benz C-Class

Volkswagen Tiguan

Mercedes-Benz GLA-Class

Top 10 personal lease enquiries for year-to-date 2019:

Mercedes-Benz A-Class

Range Rover Evoque

Volkswagen Golf

Mercedes-Benz E-Class

Mercedes-Benz C-Class

Volkswagen Tiguan

Nissan Qashqai

Mercedes-Benz GLA-Class

Seat Leon

Mercedes-Benz CLA-Class

Top 10 manufacturer enquiries for year-to date 2019:

Mercedes-Benz

Volkswagen

BMW

Land Rover

Audi

Volvo

Nissan

Seat

Skoda

Vauxhall

*Article Source https://www.facebook.com/Leasingdotcom

 

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